Brazil Gives Neymar 10 Days to Review Betting Ad Deals

Brazil's consumer protection center CINDEC, operating under the Espírito Santo state prosecutor's office, sent recommendations to Neymar, Vinícius Júnior, Ronaldo Nazário, and other celebrities urging them to review their advertising contracts with bookmakers, according to a report by Global Gaming Insider.

The athletes have 10 business days to respond, indicating whether they will continue promoting betting operators and whether their promotional materials comply with Brazil's updated advertising rules. No fines or contract terminations have been announced at this stage, but CINDEC warned that if advertising is found to mislead consumers, the celebrities themselves could face further scrutiny. The action follows new betting advertising regulations introduced in Brazil in July, which extended accountability beyond bookmakers to those who promote them. Neymar currently has a sponsorship deal with operator Blaze, Vinícius Júnior with Betnacional, and Ronaldo previously promoted Betfair.

The case marks an early test of Brazil's expanded advertising accountability framework, signaling that high-profile athlete endorsements are not exempt from the same compliance scrutiny now applied to operators themselves. How the named celebrities respond within the given timeframe could set a precedent for how future gambling sponsorship deals involving public figures are structured in the Brazilian market.