Premier League Shirt Ban Leaves Gambling Advertising Widespread, Bristol Study Finds
Gambling messages excluding sponsorship lead-ins fell 10.5% against a three-year average, while branding on sleeves and training kits increased sharply.
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Fraudsters are demanding Pix payments to release fictitious betting balances, while the Finance Ministry says refunds are free and remaining payments go through Caixa.

Fraudsters in Brazil have copied a government information portal to solicit payments from people supposedly entitled to refunds from closed betting platforms.
SBT News reported on October 22 that the imitation website reproduces the appearance of the official Brasil sem Bets page. After requesting a CPF, Brazil’s individual taxpayer identification number, it displays fictitious amounts presented as recoverable betting balances.
According to the Brazilian Institute of Responsible Gaming, known as IBJR, users are then asked to pay a purported tax through Pix before receiving the money.
The Finance Ministry’s Secretariat of Prizes and Betting, SPA, told SBT News it had not received complaints about the reported scheme at the time of its response.
The authority nevertheless stressed that no fee is charged for returning players’ remaining balances. It advised people against making payments or providing personal and banking information in response to messages requesting such charges.
SPA said remaining refunds would be handled exclusively through state-owned Caixa Econômica Federal. It also said payment channels used by fraudsters are investigated and associated financial accounts blocked once identified.
The legitimate refund process followed a government timetable established after Brazil’s September 25 prohibition of fixed-odds betting.
Players had until 11:59pm on October 5 to withdraw funds directly from affected platforms. Betting websites and applications were required to become unavailable from October 6.
Operators then had to send financial institutions records of remaining customer balances, identified by CPF and the bank accounts originally used for deposits. Banks were scheduled to return those funds between October 9 and 14.
Where operational difficulties prevented repayment, Caixa would act as the intermediary from October 14.
The official Brasil sem Bets page provides information about that timetable and directs people who have not received their money to Caixa. It does not offer a paid service to unlock betting refunds.
Gambling messages excluding sponsorship lead-ins fell 10.5% against a three-year average, while branding on sleeves and training kits increased sharply.
Research covering five countries argues that regulatory maturity, tax predictability and competition increasingly determine opportunities, with contributors expecting dealmaking to recover in 2027.
The Malta-incorporated public benefit foundation will initially support existing projects, with sport remaining a central focus and no funding commitment disclosed.
All regions recorded sequential growth for the first time since 2024, while one-off costs weighed on earnings and regulatory uncertainty prompted a subsequent Brazilian studio closure.

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